iteration: The Next Era of Intimates and Our Latest Recycling Ambassador
We’re excited to announce our newest Recycling Ambassador, iteration! 🎉
If you’re not familiar, iteration redefines how we think about intimates.
Their mission is all about community collaboration, sustainability, and creating the pieces you actually want to wear. Intrigued? Check them out here and prepare to fall in love with their approach to intimate wear.
Who Is iteration?
Iteration isn’t your average intimates brand.
They’re community-driven—co-creating with over 1,200 women to design products that solve real problems. Whether it’s finding a bra that feels like a second skin or addressing those little details you’ve always wished brands would notice, Iteration listens, learns, and delivers.
But they don’t stop there. Iteration is deeply committed to sustainability and fair practices.
From sourcing fabrics made from sustainably managed forests to partnering with ethical factories that pay living wages, they’re proving that intimate wear can be both conscious and comfortable.
Why This Partnership Matters
At The Bra Recyclers, we believe that every partnership should have purpose—and Iteration is the perfect match.
Their dedication to the United Nations’ Sustainable Development Goals (SDGs) aligns beautifully with our mission:
🚫 SDG1 (No Poverty): They’re taking meaningful steps to support underserved communities, ensuring everyone has the opportunity to thrive.
♿️ SDG10 (Reduced Inequalities): By working with fair and ethical factories, Iteration supports better wages and treatment for workers across their supply chain.
♻️ SDG12 (Responsible Consumption & Production): Focusing on long-lasting products, closed-loop systems, and recyclable packaging, they’re championing sustainability from start to finish.
What Does This Mean for Recyclers?
Exciting news for you! Iteration is kicking things off with a bra drive in January. When you recycle your bras through their program, you’ll receive an exclusive discount: Buy 2 Bras, Get 1 Free!
Not only will you be giving your bras a second life, but you’ll also enjoy a sweet reward for taking part.
Want to Get Involved?
Have unwanted, gently used bras or new, unused underwear in your drawers?
Recycle with us today using our recycling form, and select Iteration from our dropdown menu on the form to receive your recycling reward with Iteration.
If you’re a retailer, we’d love for you to join our community of Recycling Ambassadors. Partnering with us means you can:
✅ Engage your customers with a meaningful recycling program.
✅ Reward them for recycling with exclusive discounts or offers.
✅ Find a responsible solution for your overstock and returns.
Get in touch with us today to learn how you can join our community as a Recycling Ambassador.
